Finding a Fashion Industry Internship | Fashion Update

In the search for a fashion industry career, the internship is key. Securing a fashion internship is so important, in fact, that many internships are built into educational programs and you can’t graduate without one. What’s the scoop on internships, and what can you do to get one?Picturing a fashion internship in New York could have you conjuring images of Anne Hathaway in The Devil Wore Prada. While your own internship experience may not be as whimsical, it could be necessary for your success.Varied Fashion Internship Ideas
Though thoughts of an internship might have you picturing slaving away over a drawing board or sketchpad, internships aren’t just for aspiring fashion designers. In a recent Web posting searching for interns, design house Elle Tahari offered opportunities in the following areas:

Design
Sales
Merchandising
Fabric
While some internships are paid or offer a stipend, most fashion internships in New York trade work experience for college credit. In essence, your internship is a master class at an established design house.A Day in the Life of a Fashion Intern
Responsibilities vary widely depending on the internship you choose. Here are just a few typical duties for interns in the fashion industry:o Merchandising interns: analyzing pages of sales figures and update fabric books
o Design interns: research design trends and create mock-ups
o Sales interns: visit stores in the area and assist with team selling reportsWhile nobody should expect interns to be perfect at their work, you may be expected to persevere through long hours and strict assignments. As you pay your dues in the industry, you have the chance to impress the hiring managers who could be responsible for your future career.Hard Work in the Fashion World
No matter what your goals or specialties are, expect to work hard every day with a fashion internship. The internship can be a solid step on the road towards making connections and working in the industry, and students often find themselves proving their mettle through long nights and thankless tasks. One might compare a fashion internship to a medical student’s year in residency.Getting a Fashion Internship
Ready to claim your fashion industry internship? Here are a few simple tips to get you started:o Stay organized: Most internships require a certain application date and paperwork including transcripts and proof of enrollment. Stay on top of these details and you should be less likely to miss a deadline.
o Get professional: A good cover letter can make your application stand out from the rest. Find out if your school has examples on-hand of sample cover letters to help you understand the writing style.Although educational program or internship cannot guarantee a particular career or salary, the connections you make during a fashion internship can prove useful years down the road when you return for job interviews. In the fashion industry, name recognition can go a long way.

SEO In Online Business | SEO and SEM

For many CEOs, the term SEO (“search engine optimization”) will mean very little, or perhaps Some Extra Outlay. It need not be that way; you don’t have to feel you are standing in a dark corner, giving money to strangers, to get you in the search engines. The online business world can be complicated, especially when it comes to learning about internet marketing.There are numerous acronyms that you’ll run across, such as SEO and PageRank, just to name a few. SEO is the best option to select, to guide you and help you to develop, in internet marketing.Because of the increased development in technology, usage of the internet encouraged people to do business on online. Creating the website on the internet is easy, but promoting it is a little difficult. Without the help of the experts it is difficult to develop in the field.The good and the badThere are also good internet marketing (white hat) strategies to remember and unethical practices (black hat), which you should rather avoid, for dread of being penalized by search engines. All of this is certainly enough to make even the smartest of people a little dazed and confused.So if you’re not sure at all how internet marketing works or you need a refresher, there are certain points you need to know.Marketing with a differenceInternet marketing is using marketing strategies that are for the search engines. You use internet marketing to attract humans and real visitors to your websites. The techniques used to achieve the end results, are essentially food for the Google giant and other major search engines.Increasing your page-rank, has everything to do with making search engine crawlers aware of how popular your website is. But the end result is acquiring more search engine organic traffic.Internet marketing techniquesTwo terms that you’ll definitely come across during your internet marketing experience, is SEO and SEM. Even though on many occasions these two phrases are used interchangeably, they have slightly different meanings.The first term SEO has everything to do with optimizing your website to be more readable for engine crawlers. The second abbreviation SEM involves marketing your site throughout the World Wide Web to increase your rankings and search engine results placement. However, these two internet marketing terms have a lot of overlapping techniques when it comes to putting them into practice for your website.Optimizing your websiteThe first means of putting your internet marketing into practice is through the optimization of your entire website. Title tags, which have been used consistently by search engines over the years, are crucial to getting your site indexed and ranked, in the appropriate area in which you require it.The Meta description tag is important, because it helps to increase your ranked page CTR in the search results. It is also important, having relevant keywords or keyword phrases throughout your site. These keywords tell search engine crawlers that your website is relevant and matches up to your topic.


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